Summary
An amazing opportunity to work with a company with a strong competitive edge. Blue Kite Insight knows it is crucial for a brand to truly understand human behavior and motivation when interacting with consumers.
We are one of less than 15 companies in the United States to provide a multisensory research approach of combining biometrics with self-report data (traditional research) providing a competitive advantage in our industry and creating endless sales opportunities for those working with us.
Our combined multisensory approach of eye-tracking and facial action coding (analyzing emotions) provides deep insights to help optimize existing tactics and help to identify potential opportunities - it provides true insight into consumer's behavior and what motivates their decision-making processes.
Our research solution is ideal for marketers/brand ambassadors eager to go beyond traditional research methods such as focus groups and tap into the consumers' sub-conscious behavior to help understand the "why" in consumer behavior.
Our insights are unique and substantive. There's a proven science behind this - the typical client who would benefit from this would be any business/brand selling to consumers rather than other businesses (although we do have clients that sell B2B who have found use in our services).
What kind of agent is suited to this opportunity?
We are looking for individuals who are comfortable with interacting C-level Executives, Department Directors, and decision makers.
Marketing, advertising, and marketing research experience is favorable but not required.